Functional Water Market by Product Type (Flavored, Unflavored), Functionality/Claim Territory (Hydration & Electrolytes, Vitamin–Mineral Fortification, Beauty, Relaxation/Mood/Focus, Protein & Amino Acids, Alkaline/pH), Ingredient System (Micronutrients, Botanicals, Amino Acids & Functional Blends, Others), Packaging Type (PET Bottles, Cans/Aluminum Bottles, Glass & Premium Formats), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Health & Fitness Retail, Online & Subscription Models), and Region — Forecast to 2030
Category: Food and Beverages
The Global Functional Water Market is evolving from a “nice-to-have” wellness beverage into a mainstream hydration category that sits between bottled water, sports drinks, and functional beverages. Functional water typically refers to water enhanced with added benefits—such as electrolytes, vitamins, minerals, botanicals, amino acids, collagen, ...