Telecom MNO Market

Telecom MNO Market by Service Type (Voice, Data, Digital & VAS, Enterprise & Wholesale), Network Technology (2G/3G, 4G/LTE, 5G NSA/SA), Customer Type (Consumer, SMEs, Large Enterprises & Public Sector), Revenue Model (Subscription, Bundled/Converged, Platform & NaaS), Application/Use Case (Consumer, Enterprise & Industrial), and Region — Forecast to 2032

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The global Telecom Mobile Network Operator (MNO) market is undergoing a structural shift as connectivity becomes the backbone of digital economies and everyday life. Mobile operators are no longer just providers of voice and data; they are evolving into integrated digital service platforms that support cloud connectivity, internet of things (IoT) ecosystems, industry 4.0, digital finance, and smart city infrastructure. As of 2026, the global Telecom MNO market is estimated to be worth approximately USD 1,500 billion, driven by the rapid expansion of 4G and 5G networks, surging data consumption, and increasing enterprise demand for secure and reliable mobile connectivity.

According to Global Infi Research, the Telecom MNO landscape offers a wide range of opportunities to analyze competitive positioning, innovation clusters, and regional growth differentials. Operators are investing heavily in network modernization, software‑defined networking (SDN), network function virtualization (NFV), artificial intelligence (AI)–driven operations, and green network initiatives to reduce energy consumption. At the same time, regulatory frameworks, spectrum allocation policies, and national digital agendas are shaping how quickly markets can progress to 5G Advanced and eventually 6G.

End‑users today expect seamless coverage, low latency, and personalized digital experiences. This expectation is pushing MNOs to re‑think their business models, shifting from pure connectivity to value‑added services such as content bundling, mobile financial services, edge computing, and enterprise solutions. In emerging markets, the focus is still on expanding coverage and basic affordability, while in mature markets operators are prioritizing differentiation, convergence (fixed–mobile, content, cloud), and monetization of advanced services.

Overall, the Telecom MNO market is moving from volume‑based competition to value‑based and experience‑driven differentiation. Operators that can combine network quality, efficient cost structures, digital channels, and innovative partnerships are likely to outperform peers over the next decade.


Telecom MNO Market Drivers and Emerging Trends

The Telecom MNO market is driven by a combination of structural demand factors and technological innovation. Key growth drivers include:

  1. Explosive Data Consumption

    • Video streaming, mobile gaming, social media, and remote work tools are pushing per‑user data usage to new highs.
    • Average mobile data consumption per user per month in many markets is now estimated at around 20–30 GB, with some advanced 5G markets already exceeding this level.
  2. 5G Rollouts and Network Modernization

    • Commercial 5G deployments across North America, Europe, East Asia, and parts of the Middle East are accelerating demand for higher‑value data plans and enterprise solutions.
    • Massive MIMO, standalone 5G cores, and network slicing are enabling differentiated service tiers for consumer and enterprise segments.
  3. Enterprise Digital Transformation and IoT

    • Enterprises in manufacturing, logistics, healthcare, energy, and retail are adopting IoT, private networks, and edge computing solutions.
    • MNOs are positioning themselves as end‑to‑end partners, offering connectivity, security, managed services, and integration capabilities.
  4. Fintech and Digital Services Convergence

    • In many emerging markets, MNOs are leveraging their large subscriber bases to offer mobile money, digital wallets, micro‑credit, and insurance products.
    • Bundled offerings that combine connectivity with content, cloud storage, and lifestyle benefits are gaining traction globally.
  5. Regulatory Push for Universal Connectivity

    • Governments and regulators are promoting universal service obligations, rural coverage targets, and inclusive digital policies.
    • Subsidies for rural base stations, spectrum discounts, and infrastructure‑sharing rules are supporting network expansion into underserved areas.
  6. Sustainability and Energy Efficiency

    • Rising energy costs and climate commitments are encouraging operators to invest in energy‑efficient radio equipment, AI‑driven power management, and renewable power for base stations.

Emerging trends across the market include:

  • Open RAN adoption, especially in greenfield or rural deployments, to enhance vendor diversity and reduce capex over the long term.
  • AI‑driven network operations, fault prediction, and customer analytics to improve quality of service and reduce churn.
  • E‑SIM and digital‑only brands, which lower acquisition costs and enable more agile pricing and customer engagement.
  • Preparations for 5G Advanced and 6G, with early research programs focusing on ultra‑low latency, integrated sensing and communication, and enhanced spectrum utilization.

Telecom MNO Market Segmentation

1. By Service Type

  • Voice Services
    • Traditional voice and SMS continue to decline in revenue share but remain important in emerging markets and for specific use cases such as enterprise voice and emergency services.
  • Data Services
    • Mobile broadband, fixed‑wireless access (FWA), and hotspot services represent the core growth engine, accounting for approximately 60–70% of total operator revenues in many mature markets.
  • Digital and Value‑Added Services (VAS)
    • Content bundles, cloud storage, gaming, cybersecurity packages, and family plans that integrate multiple devices.
  • Enterprise and Wholesale Services
    • IoT connectivity, machine‑to‑machine (M2M) services, private 4G/5G networks, roaming agreements, and wholesale capacity.

2. By Network Technology

  • 2G and 3G Networks
    • Gradual shutdown is underway in many developed regions, with legacy technologies retained mainly for voice and basic services in a few markets.
  • 4G / LTE
    • Still the dominant technology in terms of subscriber base globally, providing a foundation for high‑speed broadband in both urban and rural areas.
  • 5G (Non‑Standalone and Standalone)
    • Fast‑growing share of total connections, with early adoption concentrated in Asia‑Pacific, North America, and Western Europe.
    • 5G connections are expected to reach around 3–4 billion globally by the early 2030s, driven by consumer and enterprise demand.

3. By Customer Type

  • Consumer / Retail Subscribers
    • Prepaid and postpaid segments, often differentiated by ARPU, device subsidies, and usage patterns.
  • Small and Medium Enterprises (SMEs)
    • Require converged connectivity solutions, cloud services, and security bundles at competitive price points.
  • Large Enterprises and Public Sector
    • High‑value accounts that demand service‑level agreements (SLAs), secure connectivity, and integration with IT and operational technology systems.

4. By Revenue Model

  • Traditional Subscription and Usage‑Based Models
    • Monthly recurring charges, pay‑as‑you‑go, and tiered data packages.
  • Bundled and Converged Offers
    • Triple‑play and quad‑play packages that integrate mobile, fixed broadband, TV/OTT, and sometimes cloud or security.
  • Platform and Ecosystem‑Based Models
    • Revenue sharing with content, fintech, and IoT ecosystem partners, as well as wholesale monetization of network capabilities through APIs and network‑as‑a‑service propositions.

Key Players in the Telecom MNO Market

The global Telecom MNO landscape features a mix of large multinational groups, strong regional champions, and agile local operators. While market structures vary significantly by country, several operators have built sizable global or multi‑regional footprints. Representative key players include:

  • AT&T Inc.
  • Verizon Communications Inc.
  • T‑Mobile US, Inc.
  • China Mobile Limited
  • China Telecom Corporation Limited
  • China Unicom (Hong Kong) Limited
  • Bharti Airtel Limited
  • Reliance Jio Infocomm Limited
  • Vodafone Group Plc
  • Orange S.A.
  • Deutsche Telekom AG
  • Telefónica S.A.
  • Telecom Italia S.p.A. (TIM)
  • BT Group plc (including EE)
  • SK Telecom Co., Ltd.
  • KT Corporation
  • LG Uplus Corp.
  • NTT DOCOMO, Inc.
  • KDDI Corporation
  • Rakuten Mobile, Inc.
  • Etisalat by e&
  • stc Group (Saudi Telecom Company)
  • Ooredoo Group
  • Zain Group
  • MTN Group Limited
  • Vodacom Group Limited
  • Tele2 AB
  • Telia Company AB
  • Rogers Communications Inc.
  • BCE Inc. (Bell Canada)
  • Telus Corporation

Research & Development Hotspots of Telecom MNO Market

R&D activity in the Telecom MNO market is highly dynamic and concentrated around a few core themes that will shape the industry over the next decade:

  1. Advanced 5G and 5G Standalone (SA) Architectures

    • Operators are investing in standalone cores, network slicing, and ultra‑reliable low latency communication (URLLC) to serve industrial automation, autonomous vehicles, and mission‑critical applications.
    • R&D focuses on optimizing spectrum utilization, improving indoor coverage, and enhancing mobility management between 4G and 5G.
  2. Towards 5G Advanced and 6G

    • Pre‑standardization research on 5G Advanced and 6G is gaining momentum, with pilot projects exploring terahertz spectrum, integrated sensing and communication, and extremely low latency applications such as immersive extended reality (XR).
    • Collaborative programs involving operators, vendors, universities, and national research agencies are emerging in North America, Europe, and East Asia.
  3. Open RAN and Cloud‑Native Networks

    • R&D efforts are centered on disaggregating the radio access network, enabling multi‑vendor deployments, and leveraging off‑the‑shelf hardware and cloud platforms.
    • Testing, interoperability, and performance optimization are critical areas of experimentation as operators aim to balance openness with reliability and security.
  4. AI‑Driven Network Automation and Customer Analytics

    • Operators are developing AI‑ and ML‑based solutions for predictive maintenance, anomaly detection, traffic forecasting, and dynamic resource allocation.
    • On the customer side, advanced analytics improve churn prediction, personalized offers, and real‑time quality‑of‑experience monitoring.
  5. Security, Privacy, and Resilience

    • As networks become more software‑defined and cloud‑based, R&D around cybersecurity, zero‑trust architectures, and secure supply chains is increasingly important.
    • Identity management, fraud detection, and secure IoT device onboarding are key research topics, especially for large‑scale enterprise deployments.
  6. Green Networks and Energy Optimization

    • R&D is focusing on low‑power hardware, AI‑based energy management, and renewable energy integration for macro and small cells.
    • Operators are experimenting with dynamic shutdown of unused capacity, advanced cooling technologies, and circular‑economy models for telecom equipment.

Regional Market Dynamics of Telecom MNO Market

The Telecom MNO market exhibits significant regional variation in terms of maturity, regulatory environments, pricing, and competitive intensity:

  1. North America

    • High smartphone penetration and early 5G adoption characterize this region.
    • The market is relatively consolidated, with a small number of large operators driving network investment and innovation.
    • Average revenue per user (ARPU) levels are among the highest globally, estimated at around USD 40–50 per month in several postpaid segments.
  2. Europe

    • Europe is a mature but fragmented market, often with three to four MNOs per country plus mobile virtual network operators (MVNOs).
    • Intense competition and regulatory pressures keep tariffs relatively low, leading to a focus on cost efficiency, infrastructure sharing, and converged fixed–mobile offers.
    • 5G coverage is expanding, but rollout speeds vary significantly by country due to spectrum timing and local regulations.
  3. Asia‑Pacific

    • Asia‑Pacific is one of the most diverse and fastest‑growing regions.
    • Markets such as China, South Korea, and Japan are leaders in 5G deployment and advanced use cases, while large emerging markets like India, Indonesia, and the Philippines continue to scale 4G and gradually expand 5G.
    • Price sensitivity is high in many countries, but volumes are large, and digital ecosystems around payments, content, and commerce are expanding rapidly.
  4. Middle East and Africa (MEA)

    • MEA shows a mix of high‑income Gulf markets with advanced 5G networks and low‑ to middle‑income countries where 3G and 4G expansion remains a priority.
    • MNOs play a central role in financial inclusion through mobile money and digital wallets, especially in sub‑Saharan Africa.
    • Regulatory reforms and spectrum availability will strongly influence the pace of 5G adoption over the next decade.
  5. Latin America

    • In Latin America, macroeconomic volatility and currency fluctuations can impact capex cycles, but mobile connectivity remains essential and resilient.
    • Operators are investing in 4G densification and targeted 5G rollouts in major urban centers.
    • Convergence between mobile and fixed broadband, as well as partnerships for content and fintech solutions, is a key strategic theme.

Telecom MNO Market - Strategic Recommendations for Industry Stakeholders & Conclusion

For stakeholders across the Telecom MNO ecosystem—including operators, equipment vendors, investors, regulators, and enterprise customers—several strategic priorities emerge from current market dynamics:

  • Accelerate Digital Transformation

    • MNOs should invest in digital channels, self‑service apps, and automated back‑office processes to reduce operating costs and improve customer experience.
    • Cloud‑native cores and software‑defined networking lay the foundation for rapid service innovation.
  • Focus on Differentiated Value Propositions

    • Competing solely on price is unsustainable in the long term. Operators can differentiate through superior network experience, bundled services, enterprise solutions, and strong digital brands.
    • Niche sub‑brands targeting youth, gamers, or value seekers can complement flagship brands.
  • Monetize 5G via Enterprise and Industry Use Cases

    • Beyond faster mobile broadband, operators should prioritize private networks, campus solutions, IoT platforms, and edge computing partnerships.
    • Co‑creation with vertical industries—manufacturing, logistics, healthcare, energy, and public safety—will unlock new revenue pools.
  • Adopt Open and Collaborative Innovation Models

    • Open RAN, ecosystem partnerships, and developer‑friendly APIs will encourage innovation around the network.
    • Collaboration with cloud providers, system integrators, and specialized start‑ups can speed up time‑to‑market for new services.
  • Embed Sustainability into Network Strategy

    • Energy‑efficient design, renewable power, and circular practices in equipment lifecycle management are becoming both economic and reputational imperatives.
  • Strengthen Security and Resilience

    • As networks become more virtualized and critical to national infrastructures, robust security, redundancy, and crisis‑management planning are essential.

Conclusion

The global Telecom MNO market is at a pivotal stage, transitioning from traditional connectivity provision to a more complex role as the digital nervous system of economies and societies. With an estimated market size of approximately USD 1,500 billion and continued growth driven by data, 5G, enterprise digitalization, and new service paradigms, the sector offers substantial opportunities but also faces intense competition and rising expectations.

Table of Contents

1. Executive Summary

  • Market Overview and Key Highlights
  • Market Size and Growth Trajectory (2023–2032)
  • Critical Trends Shaping the Industry
  • Strategic Imperatives for Stakeholders

2. Research Methodology

  • Scope and Definitions
    • Definition of Mobile Network Operators (MNOs)
    • Geographic Coverage and Market Boundaries
    • Study Period and Base Year (2025)
  • Data Sources and Validation
    • Primary Research: Industry Interviews and Expert Consultations
    • Secondary Research: Regulatory Filings, Operator Reports, and Industry Publications
    • Data Triangulation and Quality Assurance Process

3. Market Overview

  • Market Size and Forecast (2023–2032) with Base Year 2025
    • Historical Market Performance (2023–2024)
    • Current Market Valuation (2025): Approx USD 1,500 Billion
    • Projected Growth Rate (CAGR) and Future Market Size (2026–2032)
    • Revenue Split: Voice vs. Data vs. Value-Added Services
  • Value Chain Analysis
    • Network Infrastructure Providers and Equipment Vendors
    • Mobile Network Operators (Retail and Wholesale)
    • Mobile Virtual Network Operators (MVNOs) and Resellers
    • End Users: Consumer, SME, and Enterprise Segments
    • Digital Service and Content Partners
  • Technology Roadmap
    • Evolution from 2G/3G to 4G/LTE
    • Current State of 5G Deployment (NSA and SA)
    • Future Outlook: 5G Advanced and Early 6G Research
    • Open RAN, Cloud-Native Cores, and Network Virtualization

4. Market Drivers, Restraints, and Opportunities

  • Market Drivers
    • Explosive Growth in Mobile Data Consumption
    • Accelerated 5G Network Rollouts Globally
    • Enterprise Digital Transformation and IoT Adoption
    • Mobile Financial Services and Digital Ecosystem Expansion
    • Regulatory Push for Universal Connectivity and Digital Inclusion
  • Market Restraints
    • High Capital Expenditure Requirements for Network Modernization
    • Intense Price Competition and ARPU Pressure
    • Spectrum Availability and Licensing Challenges
    • Regulatory Compliance and Data Privacy Concerns
  • Market Opportunities
    • Monetization of 5G through Private Networks and Edge Computing
    • Convergence of Fixed-Mobile and Content Services
    • AI-Driven Network Operations and Customer Analytics
    • Green Network Initiatives and Energy Efficiency Solutions
    • Expansion into Underserved Rural and Remote Markets

5. In-Depth Market Segmentation

5.1 By Service Type

  • Voice Services
    • Traditional Voice and SMS
    • VoLTE and VoNR (Voice over New Radio)
  • Data Services
    • Mobile Broadband (4G/5G)
    • Fixed Wireless Access (FWA)
    • Mobile Hotspot and Tethering
  • Digital and Value-Added Services (VAS)
    • Content Bundles (Video, Music, Gaming)
    • Cloud Storage and Backup Solutions
    • Cybersecurity and Device Protection
  • Enterprise and Wholesale Services
    • IoT and M2M Connectivity
    • Private 4G/5G Networks
    • Roaming and Wholesale Capacity

5.2 By Network Technology

  • 2G and 3G Networks
    • Legacy Technology Sunset Timelines
    • Remaining Use Cases and Geographic Presence
  • 4G / LTE Networks
    • Market Share and Subscriber Base
    • LTE Advanced and Carrier Aggregation
  • 5G Networks
    • Non-Standalone (NSA) vs. Standalone (SA) Deployments
    • Spectrum Bands: Sub-6 GHz and mmWave
    • Projected 5G Connections: Around 3–4 Billion by Early 2030s

5.3 By Customer Type

  • Consumer / Retail Subscribers
    • Prepaid Segment: Market Size, ARPU, and Regional Trends
    • Postpaid Segment: Premium Plans and Device Bundling
  • Small and Medium Enterprises (SMEs)
    • Connectivity Needs and Service Bundles
    • Cloud Integration and Managed Services
  • Large Enterprises and Public Sector
    • Mission-Critical Connectivity and SLA Requirements
    • Private Network Deployments and Industry 4.0 Applications

5.4 By Revenue Model

  • Traditional Subscription and Usage-Based Models
    • Monthly Recurring Revenue (MRR) Plans
    • Pay-As-You-Go and Tiered Data Packages
  • Bundled and Converged Offers
    • Triple-Play and Quad-Play Packages
    • Fixed-Mobile Convergence (FMC)
  • Platform and Ecosystem-Based Models
    • Revenue Sharing with Content and Fintech Partners
    • Network-as-a-Service (NaaS) and API Monetization

5.5 By Application / Use Case

  • Consumer Applications
    • Video Streaming, Social Media, and Mobile Gaming
    • Remote Work and E-Learning
  • Enterprise and Industrial Applications
    • Smart Manufacturing and Industrial Automation
    • Connected Logistics and Fleet Management
    • Healthcare and Telemedicine
    • Smart Cities and Public Safety

6. Regional Market Dynamics

6.1 North America

  • Market Size and Growth Forecast
  • 5G Adoption and Network Coverage
  • Key Operators: AT&T, Verizon, T-Mobile
  • Average ARPU: Around USD 40–50 per Month
  • Regulatory Environment and Spectrum Policy
  • Convergence Trends and Enterprise Solutions

6.2 Europe

  • Market Size and Growth Forecast
  • Fragmented Market Structure and MVNO Presence
  • Key Operators: Vodafone, Deutsche Telekom, Orange, Telefónica
  • 5G Rollout Progress and Infrastructure Sharing
  • Regulatory Pressures and Tariff Competition
  • Sustainability Initiatives and Green Networks

6.3 Asia-Pacific

  • Market Size and Growth Forecast
  • Diverse Market Landscape: Developed vs. Emerging Economies
  • Key Operators: China Mobile, Reliance Jio, Bharti Airtel, NTT DOCOMO, SK Telecom
  • 5G Leadership in China, South Korea, and Japan
  • 4G Expansion in India, Indonesia, and Southeast Asia
  • Mobile Financial Services and Digital Ecosystems

6.4 Middle East & Africa

  • Market Size and Growth Forecast
  • High-Income Gulf Markets vs. Sub-Saharan Africa
  • Key Operators: Etisalat by e&, stc Group, MTN Group, Vodacom
  • Mobile Money and Financial Inclusion
  • 5G Deployments in UAE, Saudi Arabia, and South Africa
  • Regulatory Reforms and Spectrum Allocation

6.5 Latin America

  • Market Size and Growth Forecast
  • Macroeconomic Challenges and Currency Volatility
  • Key Operators: América Móvil, Telefónica, Claro, TIM Brasil
  • 4G Densification and Targeted 5G Rollouts
  • Fixed-Mobile Convergence and Content Partnerships
  • Rural Connectivity and Universal Service Obligations

7. Key Players in the Market

7.1 Global and Regional MNO Profiles

North America

  • AT&T Inc.
    • Market Position and Subscriber Base
    • 5G Strategy and Network Investments
    • Enterprise and IoT Solutions
  • Verizon Communications Inc.
    • Network Coverage and Technology Leadership
    • Business Segment Performance
    • Strategic Partnerships and Innovation
  • T-Mobile US, Inc.
    • Un-carrier Strategy and Market Disruption
    • Sprint Merger Integration
    • 5G Expansion and Mid-Band Spectrum Advantage

Asia-Pacific

  • China Mobile Limited
    • World's Largest Mobile Operator by Subscribers
    • 5G Infrastructure and Government Collaboration
    • Digital Services and Cloud Offerings
  • China Telecom Corporation Limited
  • China Unicom (Hong Kong) Limited
  • Reliance Jio Infocomm Limited
    • Disruptive Pricing and Rapid Market Share Gains
    • Digital Ecosystem: JioMart, JioFiber, JioPlatforms
    • 5G Rollout Plans and Technology Partnerships
  • Bharti Airtel Limited
    • Pan-India and Africa Presence
    • Premium Positioning and Enterprise Focus
    • Network Modernization and Digital Transformation
  • SK Telecom Co., Ltd.
  • KT Corporation
  • LG Uplus Corp.
  • NTT DOCOMO, Inc.
  • KDDI Corporation
  • Rakuten Mobile, Inc.

Europe

  • Vodafone Group Plc
    • Multi-Country Footprint and Converged Services
    • 5G Rollout and Open RAN Trials
    • Enterprise and IoT Leadership
  • Orange S.A.
  • Deutsche Telekom AG
    • European Leadership and T-Mobile US Stake
    • Fiber and 5G Investments
    • Digital Services and Cloud Strategy
  • Telefónica S.A.
  • Telecom Italia S.p.A. (TIM)
  • BT Group plc (including EE)
  • Tele2 AB
  • Telia Company AB

Middle East & Africa

  • Etisalat by e&
  • stc Group (Saudi Telecom Company)
  • Ooredoo Group
  • Zain Group
  • MTN Group Limited
  • Vodacom Group Limited

Latin America

  • América Móvil (Claro, Telcel)
  • Telefónica (Movistar)
  • TIM Brasil

North America (Canada)

  • Rogers Communications Inc.
  • BCE Inc. (Bell Canada)
  • Telus Corporation

7.2 Competitive Landscape Analysis

  • Market Share Distribution by Region
  • Strategic Positioning: Network Quality vs. Price Leadership
  • Mergers, Acquisitions, and Consolidation Trends
  • Innovation and Differentiation Strategies

8. Research & Development Hotspots

  • Advanced 5G and 5G Standalone (SA) Architectures
  • Towards 5G Advanced and 6G: Pre-Standardization Research
  • Open RAN and Cloud-Native Network Deployments
  • AI-Driven Network Automation and Predictive Analytics
  • Security, Privacy, and Zero-Trust Architectures
  • Green Networks and Energy Optimization Technologies
  • Edge Computing and Network Slicing for Vertical Industries

9. Regulatory and Sustainability Framework

  • Spectrum Allocation Policies and Licensing Models
  • Net Neutrality and Data Privacy Regulations
  • Universal Service Obligations and Rural Coverage Mandates
  • Infrastructure Sharing and Tower Co-location Rules
  • Environmental Regulations and Carbon Reduction Targets
  • Circular Economy and E-Waste Management in Telecom
  • Corporate Sustainability Reporting and ESG Commitments

10. Strategic Recommendations

  • Accelerate Digital Transformation and Cloud Migration
  • Focus on Differentiated Value Propositions Beyond Connectivity
  • Monetize 5G via Enterprise, IoT, and Private Network Solutions
  • Adopt Open and Collaborative Innovation Models
  • Embed Sustainability into Network Strategy and Operations
  • Strengthen Security, Resilience, and Business Continuity Planning
  • Invest in Customer Experience and AI-Powered Personalization

11. Appendix

  • Glossary
    • Key Terms and Industry Terminology
  • List of Abbreviations
    • 5G, MNO, MVNO, IoT, M2M, ARPU, FWA, NSA, SA, Open RAN, NFV, SDN, URLLC, VAS, FMC, NaaS, etc.
  • Contact Information – Global Infi Research

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